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Localization – how long will it take?

Localization – how long will it take?

When briefing in any project, the first question should always be: how long will it take? And when that project has a localization component, understanding the project timeframe is even more important. The key is to plan early. As soon as you’re aware that translation...

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Different localization options

Different localization options

The aim of any localization project should be to make people feel like you really understand them. And this goes beyond using the necessary words and speaking the right language.  Successful translation and localization also hinges on tapping into cultural nuances and...

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What you can learn from e e cummings

What you can learn from e e cummings

a great man is gone. Tall as the truth was who; and wore his … life like a … sky. The above is a poem written by e e cummings (not E E Cummings). Cummings was an American poet, playwright and artist who was famous for denouncing accepted grammar, sentence structure...

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Voice dubbing demystified

Voice dubbing demystified

Once the final lines have been read, scenes have been shot and edits made, one would think that the film production process is over. Well, not exactly. In the case of a big budget, international blockbuster, the production team still has one more task to take care of:...

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